Andy Lark of Dell says Apple iPad too expensive


Though Apple leads the world in tablet pc sales, Andy Lark, the head of Dell’s enterprise marketing department thinks that Apple may run into some difficulty when it comes to attracting more business users on a global basis. In an interview with CIO, Andy Lark explained that he feels the iPad is too expensive and not a good source for the enterprise industry.

“Apple is great if you’ve got a lot of money and live on an island. It’s not so great if you have to exist in a diverse, open, connected enterprise; simple things become quite complex,” Andy Lark said. The comments have been the talk of the industry as many have weighed Andy Lark’s comments with the actual complexity and cost of an iPad.
Andy Lark of Dell says Apple iPad too expensive

Continuing with the interview, Andy Lark commented on the price of the Apple iPad, “An iPad with a keyboard, a mouse and a case [means]you’ll be at $1500 or $1600; that’s double of what you’re paying. That’s not feasible,” he said.

During an Apple press conference announcing the launch of the iPad 2, Steve Jobs revealed that more than 14 million first generation iPads were sold, indicating that the price hasn’t been too high. Whether or not the iPad will see widespread use for public organizations or large enterprises remains to be seen, however, there has been plenty of criticism regarding Andy Lark’s quoted prices.

In a statement released by Andy Lark, it was stated that Andy Lark was actually speaking about New Zealand currency and not U.S. dollars. The figure becomes a reasonable statement once it is understood that the figure is New Zealand and not U.S. currency.

omage source BGR


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